Can SEO Keywords Be Phrases?

Can SEO Keywords Be Phrases?

Yes, in fact these days in a lot of cases the best keywords ARE phrases. The primary reason for this is because of how focused Google has become on user intent. For instance, Google understands that when someone is looking for something, it’s unlikely that they...
Can SEO Be Automated?

Can SEO Be Automated?

No. It’s understandable why someone would ask, but in my opinion it’s one of those things where the more you understand about how SEO works the more you realize how automating it isn’t feasible. Anything I’ve ever seen that comes close to...
Why Are SEO Audits Important?

Why Are SEO Audits Important?

A simple, helpful walkthrough of why SEO audits are important, even with a good SEO foundation in place. In short, there are enough moving pieces involved in a strong SEO campaign that it’s easy to miss something. Especially if you’ve been continuously...
Which Type of SEO Is Best For The Long Run?

Which Type of SEO Is Best For The Long Run?

This question is essentially white hat vs. black hat SEO, so I’ll proceed with the assumption that you already generally know what each of those are. I used to firmly be in the white hat camp, and spent the majority of my early career in SEO thinking of myself...
How Can I Learn SEO From Scratch, At Home, and Fast?

How Can I Learn SEO From Scratch, At Home, and Fast?

You don’t have to have a degree on marketing to learn SEO. If you’re a business owner looking to build a skill that can feed your business reliably each month, learning SEO at home is likely on your list. “But how can I learn SEO from scratch?”...