Web Design, Social Media Campaigns, and More

Partner Services

One of the most important aspects of web marketing aside raw ability is the solidarity of the planning. Unsuccessful web design projects usually end up that way not because the designer lacks skills, but more because the entire design process was treated as a service unto itself.

Put a different way, too often a business owner buys into redesigning their website for little more reason than because someone told them, “it would help”.

But what issues is it addressing? How does it tie in with other marketing, and what’s the overall focus that the new design will improve upon? To really get a handle on these things it’s ideal to talk to a team of marketing professionals that are organized and work with hard data rather than making educated guesses.

These are the types of pros I work with. I don’t settle for less because neither should my clients.

Accomplished WordPress Web Design

No convoluted platforms you’ve never heard of where you’re beholden to a developer forever until your next redesign. I work almost exclusively with WordPress and so do my partners. It’s reliable, well recognized, and has an extremely powerful set of tools and plugins available to do almost anything you can envision.

Stock templates and beginner building tools are fine for when you’re just starting out. But when you want to go next level you’ll need a compelling design crafted by pros that study what works and doesn’t every day.

Modern Design Best Practices? Check.

  • Proven, mobile-optimized web designs that convert
  • 30-45 day typical turnaround, faster than industry average
  • Editable system for you and your own team to make changes as needed
  • High level incorporation of your audience’s head space into colors, images, and content that build rapport and establish authority
  • Concise, transparent reporting

Looking to help businesses in Winston Salem and nearby cities.

Let's set up a meeting to talk further about your web design needs.

I’m based in Winston Salem, NC and am actively seeking opportunities here and in nearby areas. However, there’s no reason we can’t work together if you’re further away. As long as you’re coachable and open to investing in your web marketing, let’s talk.

Social Media & Email Marketing Campaigns

…And by campaigns we mean full on strategy-driven work to meaningfully build awareness and measurably create opportunities.

Let’s be straight up: hiring some kid to simply schedule some stuff out via Hootsuite is not a social media campaign. Neither is connecting a bunch of RSS feeds to auto-share industry news.

Pieces of that can help bulk out the rest of what you’re doing, but relying on those approaches results only in sounding the same as everybody else and being skipped over in the news feeds.

Tricks to make time-consuming things faster we call growth hacks. But when the “trick” is perceived as laziness by the audience, it’s about as meaningful as having a loud conversation with yourself off the side of a mountain.

Your social media presence can be more than that.

Get the power of an experienced team, backed by carefully researched data, and move your brand forward.

Let's get in touch.

Feedback From Winston Salem & Greensboro

Joshua M.

Clear SEO explanations spoken like a person and not a marketing person trying to dazzle with flashy language and metrics no one can understand. Brian’s advice made an obvious difference once we implemented it, both in terms of visitors and phone calls.

Nelson S. – Nissen House

Brian’s advice and explanations were more thorough and thoughtful than I’d expected, and he is very generous with his time. Thanks a million for the help!

Ian McIlwraith

Not only was his work high quality, but he offered valuable & easy to understand insights and tips into continuing to boost the SEO performance of the site moving forward. I highly recommend The SEOptimist for the SEO needs of any small business!

Kristie Staton – Creative Force

It is refreshing to work with a professional who is on top of his game. Brian Watkins knows his craft in SEO. I was privileged to have collaborated with him on a number of projects. Search engine optimization can be very complex, but Brian has such a strong grasp that he is able to explain it in laymen’s terms. What’s even better is his ability to approach the work so that businesses can actually achieve results after engaging with him.

Felicia Jones – Koda’s Plea

As a volunteer web developer for our nonprofit Koda’s Plea, Brian has taken this role seriously by using his graphic design skills and technical computer skills to create, design, implement and monitor Koda’s Plea website. At any time if I see a need pertaining to our website Brian is always eager to assist and completes the task within 24 hours. Brian has shown me that he is a natural leader in developing our website and I am proud to have him to be a part of our volunteer team and has my highest endorsement/recommendation for any company seeking a web developer. Thank you Brian.

Kim Harvell – Pure And Light Minerals

Brian is so great to work with! He’s very versatile in his knowledge of ‘how to’ and has helped me in many areas of my business. He always takes the time to explain things to me so that I understand how they will help grow my customer base. His skills will help ANY company “locally” whether local in Winston or local in other states. I have recommended him to other entrepreneur friends and highly recommend him to you too!

Troy Hurst, Planet Reflex

Brian did a tremendous job in shooting a series of video segments, to help promote my business. He was punctual, flexible in creating different video shots and patient, as we did several segments which required re-taping and edits. I would highly recommend Brian and applaud his creativity, attention to detail and production talent and will use him again for future work. Thanks, Brian!

Yamile McBride

Brian is very knowledgeable and passionate about anything he does. He has helped our company find ways to grow using powerful tools that make life simpler. He knows data and why we were not getting the results we were looking for. One thing is to know how to market another is understanding what that translates to. He goes above and beyond finding the best solution for his clients and for that I am confident in our continued growing relationship.

Stephen Bagby, Cool Breeze 1250

Brian at The SEOptimist was a game changer for us. His blog posts are relevant and have helped us move up on the organic searches. We highly recommend Brian.

Alex Garcia, Bold

The difference in the site was significant after Brian started making changes — we looked at our Adsense numbers and saw a huge jump in traffic.

Andre Bass, A-1 Renovation

Brian listens well with his clients and provides quick results. Phone calls from the website are consistent and drive a lot of our business since working with him.